Many ads appear without proper contact numbers, incomplete details, or sometimes they are simply fake. This wastes time for genuine users who are trying to find relevant listings. To improve the quality and reliability of ads, there must be a clear mechanism and mandatory requirements for posting.
1. Mandatory Information for Every Ad
Every ad should include:
• Valid contact number
• Exact location
• Clear and recent pictures
• Accurate description of the item or service
• Time limit / expiry date for the ad
Ads missing these basic details should not be allowed to go live.
2. Auto Expiry for Old or Booked Ads
Many old ads remain active even after the item is sold or booked. When users contact them, they find out the item is no longer available. This creates frustration and wastes time.
There should be:
• Auto-expiry after a certain number of days
• Mandatory status update by the seller (Available / Booked / Sold)
• Automatic termination of ads marked as booked or sold
• Easy reporting option for users to flag outdated or fake ads
3. Verification to Reduce Fake Ads
To reduce fake or time-pass ads:
• Contact number verification
• Location verification (GPS or pin-drop)
• Limiting ads from accounts with repeated fake postings